boAt launches Nirvana 525ANC, world's first Dolby Audio neckband

boAt, India's leading manufacturer of audio equipment and gadgets has partnered with Dolby Audio to launch the world's first neckband powered by Dolby Audio. The product is a continuation of boAt's famous Nirvana lineup and has been named Nirvana 525ANC.

boAT Nirvana 525ANC has 11mm high-fidelity dynamic speakers and features the astonishing boAt Surround sound powered by Dolby Audio. It features boAt's Signature sound as well as a secondary EQ built-in device for your enjoyment. Using the boAt Hearables app, you can access and switch between several EQ Modes such as Natural, Movie, or boAt Signature sound, allowing you to fully immerse yourself in your favorite entertainment. In addition to the EQ Modes, the boAt's Adaptive EQ, powered by Mimi via the boAt Hearables app, allows you to personalize your audio experience by building a customized EQ profile that is perfectly matched to your individual ear sensitivity. This Adaptive EQ automatically tests to generate a personalized sound for your hearing, efficiently overcoming concerns that classic or pre-set EQs frequently encounter.

The boAt Nirvana 525ANC has a number of noteworthy features. It actively and effectively reduces ambient noise by combining boAt's patented ENXTM technology with advanced AI algorithms. The earbuds are also IPX5 water and perspiration resistant, allowing you to utilize them in a variety of conditions. They also allow dual pairing and Bluetooth v5.2 for seamless connectivity. With the ASAP Charge capability, you can get 10 hours of playback from a 10-minute charge, and a full charge takes 40 minutes, giving you a total battery life of 30 hours. Furthermore, the neckband is made of high-quality materials, giving it a shiny appearance and a stylish style.

Speaking on the partnership, Sameer Mehta, Co-founder, and CEO of boAt said, “boAt is a company with a clear vision, ambitious goals, and a highly skilled team dedicated to developing innovative hearable and wearable products. The team at boAt Labs is partnering with major international technology firms like Dolby to design and engineer next-generation products with an emphasis on improving audio and user experience. The collaboration with Dolby is evidence of our dedication to creating truly cutting-edge technologies in India for the global market.”

Commenting on the launch Karan Grover, Senior Director, Commercial Partnerships, IMEA, Dolby Laboratories, said “Nirvana 525ANC powered by Dolby Audio adds dimensionality & clarity to the audio experience. Instead of experiencing sound directly inside the ears, you’ll feel sound as if it’s outside your head, making listening more lifelike. By partnering with boAt, we are bringing a consistently pleasant & natural audio experience on neckbands with Dolby Audio for the first time in India".