Democratizing Gaming Entertainment: A Vision for Inclusivity and Empowerment - An Interview with Anirudh Pandita, Founder of Loco
Exclusive interview with Anirudh Pandita, founder of Loco, India's leading esports and live-streaming platform.

With the growth of e-sports and online gaming, gaming in India has changed from a casual pastime to a competitive environment. The leading esports and live-streaming platform in India, Loco, has been instrumental in this transformation by emphasizing inclusivity and empowerment.
In this exclusive interview, we sit down with Loco's innovative founder Anirudh Pandita to talk about the health of the gaming market right now, the platform's unique collaboration with LiveLike, and its dedication to improving the gaming ecosystem.
First of all, the question that came up in our mind was, "What do you think about the difficulties Loco has to overcome as a streaming service, especially in light of recent partnerships like BGIS's streaming partnership with Jio Cinema?"
We see no threats as a streaming platform. While tournaments air on TV and other OTT platforms, we believe the synergy with streaming energizes and broadens our target audience. Shifts from niche to mainstream offer a chance to unite a new community. Loco's existing gamer community makes us confident about enhancing our value proposition." said Anirudh Pandita, Founder of Loco.
With the speedy growth of Esports we questioned Anirudh, "Do you foresee the establishment of a dedicated government body for esports regulation in India to address the various challenges and issues that the gaming world currently faces?"
He quoted, "I believe that the establishment of a regulatory body for esports in India is a crucial step toward shaping a more structured and responsible gaming ecosystem. The gaming industry has experienced remarkable growth, evolving into a significant part of our entertainment landscape. With this growth comes the need for proper governance and oversight to address various challenges that may arise.
A dedicated regulatory body for esports could play a pivotal role in several areas. Firstly, it could establish standardized rules and guidelines for esports tournaments and competitions, ensuring fairness and transparency. Secondly, such a body could address concerns related to player welfare, including issues like health and mental well-being.
Talking about the Loco's Interface for Unleashing Full Gaming Potential. Responding to it, Anirudh quoted, "At Loco, our commitment to inclusivity and empowerment extends beyond the surface. We've designed our platform's interface to be a catalyst for gamers and diverse individuals to harness their full potential in the gaming world. Whether you're a passionate gamer or someone new to the scene, our interface is strategically crafted to cater to a wide range of users, helping them elevate their gaming experiences and achieve their goals."
He also quoted how Loco has all these qualities which are mentioned below:
1. User-Friendly Design
2. Interactive Elements
3. Tailored Content
4. Skill Development
5. Community Building
6. Quests and Challenges
7. Transparency
8. Accessible for All
Loco's inclusive mindset highlights its distinctiveness. No matter if you're a novice professional or a local enthusiast, our platform supports your particular path. Loco makes sure progress reflects individual aspirations through engaging quests, tailored content, and a supportive community. We encourage local and professional streamers to thrive and leave their mark in the dynamic gaming industry by empowering every user to realize their potential.
It's only natural for such well-publicized events to impact across various platforms, and BGMI's return has created an intriguing dynamic in the gaming environment. The revival of BGMI may have increased competition, but it also highlights India's burgeoning gaming industry.
The gaming community is broad, with a wide range of preferences and interests, as we at Loco are aware. We continue to place a strong emphasis on innovation, engaging quests, and tailored experiences. We think that BGMI's resurrection will spur us to constantly improve our platform and make sure that users experience value and interaction that resonates specifically with Loco's inclusive and empowering mission.
Anirudh Pandita's vision for Loco, in conclusion, emphasizes the company's commitment to democratising gaming entertainment. With an emphasis on innovation, inclusivity, and empowerment, Loco's relationship with LiveLike wants to transform the gaming industry by giving players access to a true gaming haven where everyone is an essential part of the journey rather than just a platform.