NVIDIA CEO implies GPU prices are not coming down any time soon; says Moore's Law is dead
'The idea that the chip is going to go down in cost over time, unfortunately, is a story of the past.'- said NVIDIA CEO Jensen Huang. Read on to know more about what Mr Huang has to say about rising GPU prices, and other challenges faced by NVIDIA.
Nvidia has recently launched its 4000 series GPUs at its GTC held on September 19. While the new RTX 4000 series promises some impressive output, people have had some negative reactions to its pricing. The series starts with the RTX 4080 12 GB at Rs 87,000. The RTX 4080 16 GB has an MSRP of Rs 1,16,000, while for the RTX 4090 is Rs 1,55,000. Those are some incredible values, especially in the Indian market. However, the NVIDIA CEO opened up on their pricing during a Qn’A and from what we understand, Mr. Jensen Huang implies that the range is not coming down anytime soon. Here's more on these latest developments, straight from the horse’s mouth.
Moore’s law is dead- says NVIDIA CEO Jensen Huang
Mr Huang explained that the pricing has primarily been affected by the pandemic, which caused the global chip shortage. On that note, he claims that “Moore’s law is dead”. For context, Moore’s Law, dictates that the performance output for technology and computers to be more specific, will double every two years, along with a subsequent decrease in price by half. Huang basically implies that while the performance output does increase, it won’t become double within two years. Add to this the finances required to generate the technology, which now is tougher to curate, and therefore affects the prices.
Explaining the technicalities of manufacturing, Huang elaborated on the “full stack challenge”. He basically used the term to describe innovation on three levels- coming up with new architectures, then new chip designs, and finally computing. This future of an “accelerated full stack” that he describes indicates that there’s no specific or exact correlation between specifications and output, and the price. As for the pricing of NVIDIA’s GPUs, Huang says, “at the same price point, our value delivered generationally is off the charts, and it remains off the charts this time.”
While the challenges that Huang outlined are legitimate, he did say that “The idea that the chip is going to go down in cost over time, unfortunately, is a story of the past.” So, it's time we brace ourselves for the expensive GPUs of and in the future.
Other news from NVIDIA
If you’ve recently updated your system to Windows 11 22H2, and have been facing lag and shuttering issues ever since, you should know that it’s your GeForce Experience software to blame. The issues that various users have been facing are described in this thread here. While going back to the previous Windows version will offer some respite, NVIDIA has informed in the GeForce Forums that they are working on a fix. They wrote, “Windows 11 22H2 added new graphics debugging tools which are inadvertently getting triggered and this is leading to some users to see lower performance in games.”
You can check the article on NVIDIA’s Support Site, directing you with the fix which is now available. You basically need to either update to the GeForce Experience 3.26 beta, which should fix the irregularities.