Genshin Impact and Charlotte Tilbury’s Magical Collaboration Brings Mona-Inspired Beauty to Life
Genshin Impact teams up with Charlotte Tilbury for a mystical beauty collab featuring Mona, exclusive makeup sets, and in-game rewards.
Image Via miHoYo
In what feels like something out of a dream, the hit game Genshin Impact went ahead and joined hands with luxury beauty brand Charlotte Tilbury. This came as a bit of a surprise for many fans, but in a nice way. The collection they announced is built around Mona, the in-game astrologer, and includes makeup, skincare, and a bunch of goodies for both beauty lovers and gamers. Honestly, it’s not a thing you see everyday.
Genshin Impact and Charlotte Tilbury: A Magic-Like Pairing
On 30 April 2025, the collaboration was finally revealed, causing both Genshin and beauty fans to get excited. There are two boxes to choose from: the Starfell Treasure Box and the Starry Miracle Box. These sets are designed based on Mona’s vibe – rich blues, stars, and that mystical feel she always had in the game. Charlotte Tilbury herself said something like, “We brought our worlds together to make a collection that’s about magic and discovery.” That’s a poetic way to put it, and it fits.
What’s Inside These Magical Kits
Starfell Treasure Box (£55):
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Charlotte’s Magic Water Cream (15ml)
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Airbrush Flawless Setting Spray (34ml)
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Magic Serum Crystal Elixir (sample size)
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Genshin-themed eye mask, mirror, and pouch
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In-game items: 160 Primogems, 5 Hero’s Wit, 5 Sanctifying Unction, 50,000 Mora
Starry Miracle Box (£155):
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Charlotte’s Magic Cream (30ml)
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Cryo-Recovery Eye Serum (15ml)
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Magic Lip Oil Crystal Elixir (full size)
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Genshin-themed stickers, tote, badge, headband, and a nice makeup bag
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In-game goodies: 300 Primogems, 10 Hero’s Wit, 5 Sanctifying Unction, 10 Mystic Enhancement Ore, 50,000 Mora
You can only get these sets from Charlotte Tilbury’s official website or a beauty app called Easy Beauty for You. They ship to more than 35 countries, which is quite wide-reaching.
Mona Gets the Spotlight
This whole thing centers around Mona, who now is the first-ever virtual muse for the Charlotte Tilbury brand. It makes sense—she’s mysterious, smart, and a little bit magical, all things that match the Charlotte Tilbury image. The brand even said Mona “shares our love of stars and magic,” which does feel quite true if you played the game.
A Curious Mix of Worlds
It’s rare to see video games mix with high-end beauty in such a stylish way, but this one kind of works. Both sides clearly cared about the details, and even the in-game rewards show they thought of the fans. It’s not just about makeup or loot—it’s a real crossover event.
Whether you love beautiful makeup, like stargazing characters, or just enjoy a well-thought collaboration, this limited edition drop might just be for you. And if not, it’s still something to admire from afar.
